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News Directors Not Doing News

  • Post author:Lesley Lotto
  • Post published:June 23, 2016
  • Post category:Blog

The latest RTNDA Survey shows News Directors Not Doing News

Continue ReadingNews Directors Not Doing News
Read more about the article I’m Not Numb Anymore

I’m Not Numb Anymore

  • Post author:Lesley Lotto
  • Post published:June 16, 2016
  • Post category:Blog

Being a news anchor is difficult on a good day. I'm not numb anymore.

Continue ReadingI’m Not Numb Anymore
Read more about the article I WOULD LOVE TO PRODUCE YOUR NEWS. But I need to feed my kids.

I WOULD LOVE TO PRODUCE YOUR NEWS. But I need to feed my kids.

  • Post author:Lesley Lotto
  • Post published:May 17, 2016
  • Post category:Blog

I was 15 years out of radio when I got that call that I was hired at a MAJOR radio station in Los Angeles. I was so beside myself I…

Continue ReadingI WOULD LOVE TO PRODUCE YOUR NEWS. But I need to feed my kids.
Read more about the article TAKING IT ON THE ROAD

TAKING IT ON THE ROAD

  • Post author:Lesley Lotto
  • Post published:April 25, 2016
  • Post category:Blog

Schmoozing on the road is super important for entrepreneurs.

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Read more about the article Working At Home Is My Thing

Working At Home Is My Thing

  • Post author:Lesley Lotto
  • Post published:April 7, 2016
  • Post category:Blog

I've been at this work at home gig for years. I guess working at home is my thing. It's been years since I worked in an actual radio station.

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Read more about the article I’m Overwhelmed by Your Techno-Babble

I’m Overwhelmed by Your Techno-Babble

  • Post author:Lesley Lotto
  • Post published:February 23, 2016
  • Post category:Blog

My website is super cool. But in this techno-savvy, babble-filled SEO, Conversion, Landing Page confusion, can we meet half way?

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Read more about the article My Boss is Difficult

My Boss is Difficult

  • Post author:Lesley Lotto
  • Post published:February 17, 2016
  • Post category:Blog

My boss is difficult. We've all been there! Don't leave, learn to partner with the difficult boss instead. Smile and forge ahead. You won't be sorry.

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5 SIGNS OF TROUBLE IN A MEDIA COMPANY

  • Post author:Lesley Lotto
  • Post published:February 4, 2016
  • Post category:Blog

GUEST COLUMN BY WALTER SABO For 30 years I have been hired by the biggest and smallest media companies around the world to triage trouble and offer solutions. There is…

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Read more about the article Keepin’ My Head Up

Keepin’ My Head Up

  • Post author:Lesley Lotto
  • Post published:January 27, 2016
  • Post category:Blog

Ego: My point here is we've all worked with these people, yes? Some days I still do. You know that person who wants you to feel bad about yourself because they feel bad about themselves.

Continue ReadingKeepin’ My Head Up

I See You

  • Post author:Lesley Lotto
  • Post published:January 22, 2016
  • Post category:Blog

I see you and your distraction.

Continue ReadingI See You
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