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Read more about the article I’ve Got You

I’ve Got You

  • Post author:Lesley Lotto
  • Post published:April 14, 2025
  • Post category:Blog

One of my favorite things to do each day at work is to read the trades. I see a lot of people retiring after so many years in the business.…

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Saving AM: Emergency Help on Your Dial

  • Post author:Lesley Lotto
  • Post published:April 7, 2025
  • Post category:Blog

Not just for news talk or oldies, AM Radio could be saved. A bipartisan effort to keep this important information source in all new vehicles, which is crucial, especially for…

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Read more about the article MAYBE IT’S WORTH IT AFTER ALL?

MAYBE IT’S WORTH IT AFTER ALL?

  • Post author:Lesley Lotto
  • Post published:March 31, 2025
  • Post category:Blog

A group of broadcasters representing all 50 states, the District of Columbia, and Puerto Rico have gathered to bring a pair of “significant resolutions” forward at a conference in DC.…

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Read more about the article Where Do We Go From Here?

Where Do We Go From Here?

  • Post author:Lesley Lotto
  • Post published:March 24, 2025
  • Post category:Blog

"My name is Ronald Reagan. This powerful 135,000-watt Radio Free Europe transmitter pierces the Iron Curtain with the truth."

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Read more about the article A Different Kind of Ghosting…
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A Different Kind of Ghosting…

  • Post author:Lesley Lotto
  • Post published:March 17, 2025
  • Post category:Blog

I lost a client who will go dark in coming days because they couldn’t collect debts owed to them. So, when is it time to go Alec Baldwin on the…

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Read more about the article 18 Years Ago…

18 Years Ago…

  • Post author:Lesley Lotto
  • Post published:March 10, 2025
  • Post category:Blog

It was 18 years ago today, well almost, more like 18 years, 3 weeks and 4 days when I took a gamble to remotely send news to radio stations and…

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Read more about the article I’m Just Not That into You

I’m Just Not That into You

  • Post author:Lesley Lotto
  • Post published:February 24, 2025
  • Post category:Blog

What is the appropriate response to a potential employer or hiring committee when they are just not that into you? As my company grows, I have had the privilege of…

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Read more about the article The Beauty of Streaming

The Beauty of Streaming

  • Post author:Lesley Lotto
  • Post published:February 10, 2025
  • Post category:Blog

Oh winter! The joy of freezing your bottom off AND getting sick, really, really, sick. There are so many things floating around, and I’ve been oh so careful. As someone…

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Read more about the article You’ve Gotta Be Special

You’ve Gotta Be Special

  • Post author:Lesley Lotto
  • Post published:February 3, 2025
  • Post category:Blog

When I started to work outside corporate America, it was because I was a new mommy and wanted to be home with my little daughter. I had been a radio…

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Read more about the article WHAT HAPPENED TO EVERYONE?

WHAT HAPPENED TO EVERYONE?

  • Post author:Lesley Lotto
  • Post published:January 27, 2025
  • Post category:Blog

As a company grows, they need to continually look for stellar talent. And as larger companies consolidate to save money, stellar talent are lost, some forever, others into the ether.…

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