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Read more about the article Whatever Happened to Whimsy? 🤪
Courtesy of Missy Rambles

Whatever Happened to Whimsy? 🤪

  • Post author:Lesley Lotto
  • Post published:February 16, 2026
  • Post category:Uncategorized

Obviously, you've got to have some fun in you or you wouldn't want to be on the radio, yes? I was wandering through a retail store a year or so…

Continue ReadingWhatever Happened to Whimsy? 🤪
Read more about the article Feedback 🧑🏻‍💻
Courtesy of LinkedIn

Feedback 🧑🏻‍💻

  • Post author:Lesley Lotto
  • Post published:February 9, 2026
  • Post category:Blog

I had a boss back in the day when I was a brand-new Program Director who gave me zero feedback. I would ask and he would say, “if you did…

Continue ReadingFeedback 🧑🏻‍💻
Read more about the article Dig Deep 🪏
Courtesy of Phoenix Zoo

Dig Deep 🪏

  • Post author:Lesley Lotto
  • Post published:February 2, 2026
  • Post category:Blog

Is it time to bury our heads in the sand like an ostrich? It is believed that when an ostrich thinks it’s in danger, it will bury its head and…

Continue ReadingDig Deep 🪏
Read more about the article 💵 Cash Pours into Radio 💵

💵 Cash Pours into Radio 💵

  • Post author:Lesley Lotto
  • Post published:January 26, 2026
  • Post category:Blog

Not everyone can afford satellite radio and free, local radio has always been there for us. A new study behind the economics of that shows free, local radio powers the…

Continue Reading💵 Cash Pours into Radio 💵
Read more about the article Let’s Get Physical 🏋
Courtesy of Radio Ink

Let’s Get Physical 🏋

  • Post author:Lesley Lotto
  • Post published:January 19, 2026
  • Post category:Blog

Another winning story for radio as the fitness industry may be a way of growth for advertisers. The Media Audit ad investment company MCCG Invest reported growth of 8% for…

Continue ReadingLet’s Get Physical 🏋
Read more about the article The End is Extremely Nigh

The End is Extremely Nigh

  • Post author:Lesley Lotto
  • Post published:January 12, 2026
  • Post category:Blog

First, they came for Voice of America (VOA), then they took away the funds for the Corporation of Public Broadcasting (CPB). However, you may feel about the government putting up…

Continue ReadingThe End is Extremely Nigh
Read more about the article We’re Baaaack!

We’re Baaaack!

  • Post author:Lesley Lotto
  • Post published:January 5, 2026
  • Post category:Blog

It’s been a doozie of an Old Year. Isn’t that what we call the year before the New Year? An old year? Well, if not, it sure felt old, and…

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Read more about the article 📺 TOTAL OVERWHELM 📰
Photo courtesy of jackielesser.com

📺 TOTAL OVERWHELM 📰

  • Post author:Lesley Lotto
  • Post published:November 17, 2025
  • Post category:Blog

Just when you think you have everything under control at work, some massive news story breaks and you become frazzled. It’s how you handle breaking news, or some catastrophic event…

Continue Reading📺 TOTAL OVERWHELM 📰
Read more about the article We’re Not Nearly Done Yet! 📰

We’re Not Nearly Done Yet! 📰

  • Post author:Lesley Lotto
  • Post published:November 10, 2025
  • Post category:Blog

Local news still matters! I’ve been screaming this from the rooftops for years now. A new study says audiences “still crave local news”. Sure, print newspapers are struggling, but journalists…

Continue ReadingWe’re Not Nearly Done Yet! 📰
Read more about the article Radio is Breath 📻

Radio is Breath 📻

  • Post author:Lesley Lotto
  • Post published:November 3, 2025
  • Post category:Blog

As certain new models of cars are totally doing away with FM radio after already dumping AM, broadcasting advocates warn profits are being placed above public safety. All it takes…

Continue ReadingRadio is Breath 📻
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